GEO Agent
Use the Thig GEO Agent to track whether AI assistants mention and cite your brand, compare with competitors and get actions to close the gaps.
GEO stands for generative engine optimisation. The GEO Agent tracks how AI assistants answer the questions your buyers ask, records whether your brand is mentioned or cited, and suggests concrete actions to show up more often.
How a check works
You give the agent a list of prompts, such as "What is the best AI tool to automate marketing for a SaaS?". For each check, the agent asks an AI assistant every tracked prompt as a neutral user would. It then records whether you are Mentioned, Mentioned and cited, or not mentioned, and does the same for your competitors.
Set up tracking
- Open the GEO Agent from your workspace.
- Under Tracked prompts, click Add prompts and enter the questions your buyers ask. Or let the agent suggest prompts from your strategy documents.
- Check the competitor list. The agent imports competitors from your strategy documents. Add a missing one by name, for example
Acme, or remove one you do not want to track. - Click Run check.
Write prompts the way a buyer would type them. Include your category and use case, not your brand name.
Read the results
| Section | What it tells you |
|---|---|
| Share of AI answers | How often you appear across all tracked prompts |
| AI visibility per assistant | Your visibility broken down by assistant |
| Avg position when mentioned | Where you appear in the answer when you are named |
| Prompts lost to competitors | Prompts where competitors appear and you do not |
| Where competitors show up and you don't | The clearest gaps, a good place to start |
| Citation sources | Domains the assistants link to when answering |
| Your visibility per check | The trend across checks |
Citation sources matter most. Getting listed or quoted on these domains is often the fastest way to be cited yourself.
Get recommendations
- After a check, click Generate under recommendations.
- You get concrete actions to get mentioned and cited, based on your latest check. Examples include pages to create, comparisons to publish, or sources to get listed on.
- Click Regenerate after the next check to refresh the list.
Content recommendations can go to the Writer Agent. Technical gaps, such as missing structured data, can go to the Coding Agent.
Tips
- Track 10 to 20 prompts that reflect real buying questions.
- Run checks regularly. AI answers vary, so the trend is more useful than one result.
- Publish an
/llms.txtfile from the SEO Agent.
Related
- Analytics: the AI visibility tab shows your latest visibility.
Questions about this page
What does the GEO Agent actually check?
It asks an AI assistant each tracked prompt as a neutral user would and records whether you and your competitors are mentioned or cited.
How often are checks run?
Weekly by default through the AI visibility monitor. Click Run check any time for a fresh result.
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