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Google Analytics AI marketing insights from your GA4 data

Connecting Google Analytics 4 gives thig a read-only view of your traffic. It syncs visitors, sessions, top pages and traffic sources every 12 hours. Agents use that to see which channels and pages already work, so the strategy shifts effort toward what brings visitors instead of guessing.

What does the Google Analytics integration do in thig?

01

Channel reality check

See which sources send visitors and adjust the channel plan in your strategy.

02

Pages worth improving

Top pages with high traffic get first pick for SEO and content refreshes.

03

Results after publishing

Track whether new articles and posts bring sessions to the pages they link to.

How do I connect Google Analytics to thig?

Before you start
  • A GA4 property
  • A Google account with at least Viewer access to it
01

Click Connect with Google

In thig, open Account, then Integrations, and choose Google Analytics.

02

Allow read access

Approve the read-only Analytics permission on the Google screen.

03

Pick the GA4 property

Select the property for this website. The first sync starts immediately.

What can thig access?

Connections are used only after you approve a draft, and you can disconnect any time from your workspace settings.

  • Read-only access to GA4 reports
  • Cannot edit properties, events or users
  • Revoke access in thig or your Google account at any time

Google Analytics integration questions

Can't find yours? Email hello@thig.ai and a person on the team will reply.

Does thig support Universal Analytics?

No. Google retired Universal Analytics, so thig connects to GA4 properties only.

What GA4 data does thig read?

Visitors, sessions, top pages and traffic sources, synced every 12 hours. It does not read personal data about individual visitors.

Do I need both Google Search Console and Google Analytics?

They answer different questions. Google Search Console shows how people find you in Google, Analytics shows what they do once they arrive. Connecting both gives the agents the clearest picture.

Can thig change my GA4 settings?

No. The connection is read-only.

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