An AI influencer marketing platform for founders on X and LinkedIn
The thig Influencer Agent is an AI influencer marketing platform for founders and small teams. You describe a campaign goal, budget and brief. It suggests the creator profiles that fit your buyer, gives you search queries to find them on X and LinkedIn, estimates rough costs and drafts outreach you send yourself.
- Creator profiles matched to your ideal customer, not to follower counts
- Planning cost ranges per creator before you spend anything
- One pipeline from first message to published post
Operator who writes about small-business finance
Why this fits: shares weekly lessons on cash flow for agency owners, the exact buyers of a fictional invoicing app.
Search: "cash flow" agency owner posts, last 30 days, 10k+ followers.
Outreach angle: offer early access and a short walkthrough they can react to honestly.
Illustrative output for a fictional company. Your drafts are built from your own strategy documents.
How does the Influencer Agent work?
Every agent starts from your strategy documents, drafts work into your approval feed and waits for you.
Write the campaign brief
Set a goal, a budget and the platforms you care about (X, LinkedIn or both). The agent fills in the brief from your strategy documents so you only adjust it.
Get creator archetypes
It describes the kinds of creators your buyers already follow, why each one fits, the follower range to aim for and ready-to-run search queries for each platform.
Build a shortlist
Add the creators you find. Each one gets a follower tier and a rough cost range so you can see what the shortlist would cost against your budget.
Send outreach and track replies
The agent drafts a personal message per creator. You send it from your own account and move each creator through To contact, Contacted, Replied, Agreed and Posted.
What does it produce?
- Campaign briefs with goal, budget, platforms and key message
- Creator archetypes with reasons they fit your buyer
- Search queries and places to look on X and LinkedIn
- Planning cost ranges by follower tier
- Personal outreach drafts per creator
- A pipeline board with stage history and notifications
What does it read before it writes?
Context is what separates a useful draft from a generic one. These are the inputs this agent uses.
What you sell and who buys it, so creator fit is judged on audience, not reach.
Your ideal customer profile and priority channels shape which platforms are suggested.
Outreach drafts follow your tone so the first message sounds like you.
Goal, budget and platforms you set for each campaign.
Handle, platform, follower count and niche for every creator you add.
Who stays in control?
You do. These guardrails are on by default.
- The agent never messages a creator. You send every outreach yourself.
- Cost figures are planning ranges, not quotes or offers.
- You decide who stays on the shortlist and when a creator moves stage.
- Every draft is editable before you copy it.
Doing it by hand vs with the Influencer Agent
| Task | By hand | With the Influencer Agent |
|---|---|---|
| Deciding what kind of creator to work with | Scrolling feeds and guessing | Archetypes tied to your customer profile |
| Finding candidates | Ad hoc searches | Ready search queries per platform |
| Budgeting | Asking each creator for rates | Planning ranges by follower tier |
| Writing outreach | Blank message every time | Personal draft per creator, in your voice |
| Tracking | Spreadsheet and memory | Pipeline board with stage history |
Which integrations does it use?
Connect these to publish or to give the agent better data.
Who uses the Influencer Agent?
Pipeline from search, AI answers and communities
→StartupsA full marketing plan before your first hire
→EcommerceProduct content, creators and search for online stores
→Mobile AppsShort video scripts and creators for app installs
→Agents that work well alongside it
Influencer agent questions
Can't find yours? Email hello@thig.ai and a person on the team will reply.
How do I find influencers for a B2B product?
Start from your buyer, not from follower counts. thig reads your customer profile, describes the creator types those buyers follow and gives you search queries for X and LinkedIn. Small creators with the right audience usually beat large general accounts.
How much does a LinkedIn influencer cost per post?
It depends on audience size, niche and format. thig shows planning ranges by follower tier, and B2B niches and LinkedIn are priced higher than general X audiences. Treat the numbers as a starting point for your budget, then agree the real fee with each creator.
Does thig contact influencers for me?
No. The agent drafts a personal message for each creator and you send it from your own account. That keeps the relationship yours and avoids automated outreach that creators ignore.
Which platforms does the Influencer Agent support?
Campaigns cover X and LinkedIn today. Instagram and TikTok are on the roadmap and marked as coming soon on the integrations page.
Can I track influencer outreach without a spreadsheet?
Yes. Each creator sits on a pipeline board with five stages: To contact, Contacted, Replied, Agreed and Posted. Moving a creator records the date, and you can get stage notifications in Telegram or Slack.
Is micro-influencer marketing worth it for startups?
Often, yes, because a narrow audience that matches your buyer converts better than broad reach and costs less. The agent helps you test a few small creators before committing a larger budget.
Put the Influencer Agent to work. Tonight.
Paste your URL. You get core strategy documents and your first drafts, free. 14 day Pro trial, no card.