An AI Reddit marketing agent that finds the right threads
The thig Reddit Agent watches up to 15 subreddits and 12 keywords for threads where people ask for what you sell. It scores each thread for intent, explains why it matters and drafts a helpful reply or a new post in your voice. You review the draft and post it from your own account.
- High-intent threads ranked so you reply to the ones worth your time
- Replies that answer the question first and mention you only when it fits
- Nothing is posted for you. Your account, your call.
r/smallbusiness: "How do you chase late invoices without sounding rude?"
Two things worked for me: send the reminder before the due date, not after, and make paying the easiest option in the email (one link, no login).
For the awkward ones, a short call beats a third email.
Disclosure: I work on a small invoicing tool that automates the first two reminders, happy to share how we word them if useful.
Illustrative output for a fictional company. Your drafts are built from your own strategy documents.
How does the Reddit Agent work?
Every agent starts from your strategy documents, drafts work into your approval feed and waits for you.
Pick subreddits and keywords
Add up to 15 subreddits and 12 keywords, or let the agent suggest them from your product and competitor documents.
Scan for opportunities
The agent reads recent threads, filters out noise and scores each one by how closely it matches a buyer with a problem you solve.
Draft a reply or a post
Open a thread and get a contextual reply that answers the question first. You can also draft a new post for a subreddit with a goal you set.
Edit and post yourself
Adjust the wording, copy it and post from your Reddit account. The draft stays saved with the thread so you can come back to it.
What does it produce?
- A ranked list of high-intent threads with a short reason for each
- Context-aware reply drafts that follow your brand voice
- New post drafts for a chosen subreddit and goal
- Suggested subreddits and keywords for your niche
- Scheduled scans that refill the opportunity feed
What does it read before it writes?
Context is what separates a useful draft from a generic one. These are the inputs this agent uses.
What problems you solve, so the agent can tell a relevant thread from a lookalike.
Competitor names and gaps help spot comparison threads and switching questions.
Replies follow your tone and avoid the phrasing Reddit users flag as marketing.
Your list, capped at 15 subreddits and 12 keywords to keep scans focused.
Your goals decide whether a draft aims for a helpful answer or a soft mention.
Who stays in control?
You do. These guardrails are on by default.
- thig never posts to Reddit. You post every reply yourself.
- Drafts lead with the answer and suggest disclosing your affiliation.
- You can dismiss threads so they stop showing up.
- Scan frequency is set per workspace and can be paused.
Doing it by hand vs with the Reddit Agent
| Task | By hand | With the Reddit Agent |
|---|---|---|
| Finding relevant threads | Searching Reddit by hand every day | Scheduled scans across your subreddits |
| Deciding which threads matter | Gut feel | Intent score with a reason |
| Writing a useful reply | Starting from scratch each time | Context-aware draft in your voice |
| Staying within community norms | Easy to sound salesy | Answer first, mention last, disclosure suggested |
Who uses the Reddit Agent?
Pipeline from search, AI answers and communities
→Developer ToolsReach engineers on HN, Reddit, GitHub and search
→StartupsA full marketing plan before your first hire
→B2C BrandsSocial, creators and video for consumer brands
→Agents that work well alongside it
How do you market a product on Reddit without getting banned?
Answer the question in the thread first, follow each subreddit's rules and disclose that you work on the product when you mention it. thig drafts replies in that order and never posts for you, so you stay in control of your account.
Does the Reddit Agent post automatically?
No. It finds threads and writes drafts. You copy the reply and post it yourself, which keeps your account history natural.
How many subreddits can I monitor?
Up to 15 subreddits and 12 keywords per workspace. A focused list produces better threads than a broad one, and the agent can suggest a starting list.
What makes a Reddit thread high intent?
Someone describes a problem you solve, asks for a recommendation or compares tools in your category. The agent scores threads on those signals and shows the reason next to the score.
Is Reddit marketing worth it for SaaS?
For many B2B and developer products, yes, because buyers ask for recommendations in public and those threads rank in Google and get cited by AI assistants. It works when replies are useful, not promotional.
Can it write a Reddit post, not just replies?
Yes. Pick a subreddit and a goal, such as sharing a lesson or asking for feedback, and the agent drafts a title and body that fit that community.
Put the Reddit Agent to work. Tonight.
Paste your URL. You get core strategy documents and your first drafts, free. 14 day Pro trial, no card.