AI prompts for marketers

You are a B2B positioning strategist. Here is my product: [PRODUCT_DESCRIPTION].
Our best customers are: [BEST_CUSTOMER_PROFILE].
Here are 5 to 10 real quotes from customers about why they chose us: [CUSTOMER_QUOTES].
The alternatives they considered were: [ALTERNATIVES, INCLUDING 'DO NOTHING' OR SPREADSHEETS].

Write 3 positioning statements using this structure:
For [target], who [struggle], [product] is the [category] that [key benefit]. Unlike [alternative], we [proof point].

Rules: use only benefits supported by the quotes. Flag any claim you had to infer. After the 3 options, recommend one and explain in 2 sentences why it is the most defensible.

Act as a product marketing manager. Build a message house for this feature launch.
Feature: [FEATURE_NAME_AND_WHAT_IT_DOES]
Who it is for: [SEGMENT]
Problem it removes: [PROBLEM]
Proof we have: [DATA, BETA FEEDBACK, DEMO]

Output a table with:
1. Umbrella message (one sentence, max 15 words)
2. Three pillars, each with a headline, a 2-sentence explanation and one proof point
3. Objections a skeptical buyer would raise, with a short honest reply to each
Do not invent statistics. If a pillar lacks proof, write 'NEEDS PROOF' in that cell.

You are a competitive messaging analyst. Below is homepage copy from my site and from 3 competitors.
My site: [PASTE_HOMEPAGE_TEXT]
Competitor A: [PASTE_TEXT]
Competitor B: [PASTE_TEXT]
Competitor C: [PASTE_TEXT]

1. List the claims all four make (table stakes).
2. List claims only one company makes.
3. List buyer concerns none of us address.
4. Suggest 3 headline directions for my site that use point 3 or my unique claims.
Keep each answer to bullet points. Quote the exact phrases you are comparing.

Act as a messaging strategist. My product: [PRODUCT]. It is bought by these personas: [PERSONA_1], [PERSONA_2], [PERSONA_3].
For each persona write:
- Their top job to be done
- The metric they are judged on
- One headline (max 10 words) and one subhead (max 25 words) that connect our product to that metric
- The one feature to show them first
Format as a table. Use plain language. No words like 'innovative' or 'all-in-one'.

You are a marketing lead at a [COMPANY_STAGE] company selling [PRODUCT] to [AUDIENCE].
Goal for the next 30 days: [GOAL, E.G. 40 DEMO REQUESTS]
Budget: [BUDGET]. Team: [WHO_IS_AVAILABLE_AND_HOURS_PER_WEEK].
Channels we already use: [CHANNELS]. What worked before: [PAST_RESULTS].

Write a week-by-week plan. For each week give: the main activity, owner, expected output, and the leading indicator to check on Friday.
Then list 3 things I should NOT do this month and why. Keep the plan realistic for the hours given.

Write a one-page creative brief for [CAMPAIGN_NAME].
Context: [WHY_THIS_CAMPAIGN_NOW]
Audience: [AUDIENCE_AND_WHAT_THEY_BELIEVE_TODAY]
Single-minded message: [ONE_THING_WE_WANT_THEM_TO_REMEMBER]
Mandatories: [LOGO, LEGAL LINES, CTA]
Deliverables: [LIST_WITH_SIZES_OR_FORMATS]
Deadline and budget: [DATES, BUDGET]

Use these headings: Background, Objective, Audience, Insight, Message, Tone, Deliverables, Success measures, Timeline. Keep it under 450 words. End with 3 questions the creative team should answer before starting.

Act as a growth marketer. Score these channels for [PRODUCT] selling to [AUDIENCE]: [CHANNEL_LIST].
Score each 1 to 5 on: audience fit, cost to test, time to first signal, our existing advantage, and long-term compounding.
Show a table with the scores and a total. Then recommend the top 2 to test first, with a 2-week test design for each (what to ship, what to measure, what result means continue).
Base the 'existing advantage' score on this context: [ASSETS_WE_HAVE, E.G. NEWSLETTER, FOUNDER AUDIENCE, PARTNERS].

You are a campaign strategist for [BRAND] in [INDUSTRY]. Our audience: [AUDIENCE].
Upcoming moment: [EVENT_OR_SEASON] on [DATE].
Generate 8 campaign ideas tied to that moment. For each give a name, a one-line concept, the main channel, the offer (if any) and the effort level (low, medium, high).
Exclude ideas that only work with a large paid budget. Mark the 2 ideas that best fit a team of [TEAM_SIZE].

Here is a transcript or notes from a customer interview: [PASTE_NOTES].
Extract:
1. The trigger that made them look for a solution
2. What they tried before and why it failed
3. The moment they saw value, in their words
4. 5 short quotes we could use (verbatim only, mark each with the speaker role)
5. 3 content ideas this interview suggests (blog, social post, case study angle)
Do not paraphrase quotes. If something is unclear, list it as a follow-up question.

Act as an email marketer for [BRAND]. Voice rules: [3_TO_5_VOICE_RULES].
Write an email announcing [ANNOUNCEMENT] to [SEGMENT].
Include: 3 subject lines (under 45 characters), preview text, a body under 150 words with one clear CTA linking to [URL], and a P.S. that handles the most likely objection: [OBJECTION].
Avoid exclamation marks and the words 'excited', 'thrilled' and 'amazing'.

You are a conversion copywriter reviewing a landing page for [AUDIENCE] arriving from [TRAFFIC_SOURCE].
Page copy: [PASTE_PAGE_TEXT]
Goal of the page: [CONVERSION_GOAL]

Review it in this order: headline clarity, match to the traffic source, proof, objections handled, CTA.
For each, give a score from 1 to 5, the problem in one sentence, and a rewritten line.
Finish with the single change most likely to raise conversions and why.

Act as a head of marketing writing a monthly update for [AUDIENCE, E.G. CEO].
Raw numbers this month vs last month: [PASTE_METRICS_TABLE].
Campaigns we ran: [LIST].
Write: a 3-sentence summary, 3 wins with the metric that proves each, 2 misses with the likely cause, and next month's 3 priorities.
Do not call a change significant if it is under [THRESHOLD]%. Flag any metric where the data looks incomplete.

You are a growth analyst. I want to test: [CHANGE] on [PAGE_OR_CHANNEL].
Current baseline: [BASELINE_METRIC_AND_VALUE]. Weekly traffic or volume: [VOLUME].
Write a test plan with: hypothesis (if, then, because), primary metric, guardrail metric, how long to run it given my volume, what result means ship, and what result means stop.
If my volume is too low for a reliable test, say so and suggest a better way to learn the same thing.

Act as a marketing analyst. Here is conversion data by source from [TOOL]: [PASTE_DATA].
Here is what our self-reported 'how did you hear about us' field says: [PASTE_DATA].
Compare the two. List where they disagree, the likely reasons (dark social, UTM gaps, last-click bias), and 3 practical fixes to our tracking setup. Keep it to bullet points.